Branding Islamic studies: Exploratory study in the Middle East
Author's Department
Management Department
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https://doi.org/10.1108/17590831311329287
Document Type
Research Article
Publication Title
Journal of Islamic Marketing
Publication Date
6-1-2013
doi
10.1108/17590831311329287
First Page
150
Last Page
162
Recommended Citation
APA Citation
Mourad, M.
&
Karanshawy, H.
(2013). Branding Islamic studies: Exploratory study in the Middle East. Journal of Islamic Marketing, 4(2), 150–162.
10.1108/17590831311329287
https://fount.aucegypt.edu/faculty_journal_articles/1980
MLA Citation
Mourad, Maha, et al.
"Branding Islamic studies: Exploratory study in the Middle East." Journal of Islamic Marketing, vol. 4,no. 2, 2013, pp. 150–162.
https://fount.aucegypt.edu/faculty_journal_articles/1980