Abstract
This study aims at empirically investigating the business case of corporate social responsibility for private hospitals. The study attempts to explore the possible monetary and non-monetary business benefits for the Magrabi Hospital, in the Community Outreach Program carried out by the Magrabi Foundation. In addition, the study further attempts to understand the role of these potential benefits, on the deci- sion-making processes of the top executives in private hospitals. The study uses a mixed qualitative and quantitative approach through a three stages process for examining the qualitative and quantitative roles of CSR, as well as the evaluation of the strategic relevance of these evaluation components. The study findings suggest the existence of a business case, in the relationship of Magrabi Hospital and Magrabi Foundation. This business case was demonstrated by providing evidence to a positive effect on the Hospital from the involvement in the Foundation activities on both quantitative and qualitative levels. However the study showed that there is limited integration of the relationship as a strategic option in Ma- grabi Hospital plans. The study concludes by recommending a preliminary framework, for private hospitals that aim to engage in CSR initiatives and achieve a benefit the business, as well as future research on the subject.
School
School of Global Affairs and Public Policy
Department
Public Policy & Administration Department
Degree Name
MA in Public Administration
Graduation Date
9-5-2016
Submission Date
9-5-2016
First Advisor
Bhuiyan, Shahjahan
Committee Member 1
Karini, Artan
Committee Member 2
Abd El Halim, Khaled
Extent
75 leaves
Document Type
Master's Thesis
Institutional Review Board (IRB) Approval
Not necessary for this item
Recommended Citation
APA Citation
Shalaby, M. S.
(2016).Doing well by doing good? The case of Magrabi Foundation [Master's Thesis, the American University in Cairo]. AUC Knowledge Fountain.
https://fount.aucegypt.edu/etds/1785
MLA Citation
Shalaby, Mohammad Saeed. Doing well by doing good? The case of Magrabi Foundation. 2016. American University in Cairo, Master's Thesis. AUC Knowledge Fountain.
https://fount.aucegypt.edu/etds/1785
Included in
Business Administration, Management, and Operations Commons, Business Law, Public Responsibility, and Ethics Commons, Nonprofit Administration and Management Commons