Dynamic programming models for maximizing customer lifetime value: An overview

Author's Department

Management Department

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https://doi.org/10.1007/978-3-030-29516-5_34

Document Type

Research Article

Publication Title

Advances in Intelligent Systems and Computing

Publication Date

1-1-2020

doi

10.1007/978-3-030-29516-5_34

First Page

419

Last Page

445

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