Hend El-Taher

Abstract

Media is one important constituent of the culture in a society. Its importance is reflected in the contents it presents especially in religion and music. The way both religion and music are blended and used as a medium to gratify certain needs is the interest of this study. In that sense, the relation between religions and music is examined, how music was perceived by religious figures, what disputes the music provoked, and how spiritual music is used as an intrapersonal, interpersonal, or a mass communication tool to influence the audience cognitively, behaviorally, and attitudinally. Accordingly, a descriptive survey is conducted on a purposive sample in six academic institutes in Egypt, the American University in Cairo, the British University in Egypt, the German University in Cairo, Cairo University, Ain Shams University, and Al-Azhar University. The Uses and Gratifications theory and the Social Identity Theory helped to interpret the data that were collected from 383 respondents. Based on the results, 66.8% of 337 participants highly use spiritual and religious music as an emotional therapy. However, using the medium as an emotional therapy did not encourage cultural activities such as attending concerts, buying or selling related products, and reading books.

Department

Journalism & Mass Communication Department

Degree Name

MA in Journalism & Mass Communication

Graduation Date

2-1-2017

Submission Date

January 2018

First Advisor

Amin, Hussein

Committee Member 1

Allam, Rasha

Committee Member 2

Abdelraouf, Eslam

Extent

120 p.

Document Type

Master's Thesis

Rights

The author retains all rights with regard to copyright. The author certifies that written permission from the owner(s) of third-party copyrighted matter included in the thesis, dissertation, paper, or record of study has been obtained. The author further certifies that IRB approval has been obtained for this thesis, or that IRB approval is not necessary for this thesis. Insofar as this thesis, dissertation, paper, or record of study is an educational record as defined in the Family Educational Rights and Privacy Act (FERPA) (20 USC 1232g), the author has granted consent to disclosure of it to anyone who requests a copy.

Institutional Review Board (IRB) Approval

Approval has been obtained for this item

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