The current study's central question is how social change is discursively constructed. I studied an online feminist social movement that sparked in Egypt on Instagram in July 2020 and labeled "Assault Police." Within the critical social theory and feminism framework, I reviewed the literature on (critical) discourse, social change, and social movements. I tried to unravel the complexity around emancipation as a vital concept in the current study. I located and discussed areas of tension and identified a conceptualization that loosens the theoretical entanglement around it. The research problem sought to specify how the online discursive action facilitated desired outcomes of dominance resistance. For this purpose, I conducted Critical Discourse Analysis (CDA) using multimodal analysis techniques to investigate Assault Police's published posts on Instagram—where it started. Additionally, I analyzed two newspaper and one T.V. interviews with the social movement's founder to get a well-rounded idea of the social movement's backstage and how it supported its outbreak. The findings showed that the social movement's struggle relatively succeeded in re-positioning subjects through discourse. Moreover, it interpreted the struggle as a resistance against power abuse backed by power imbalance and oppressive ideologies.
School of Global Affairs and Public Policy
Journalism & Mass Communication Department
MA in Journalism & Mass Communication
Committee Member 1
Committee Member 2
Institutional Review Board (IRB) Approval
Not necessary for this item
Guirguis, C. S.
(2023).The Role of Online Discursive Action in Subjects' Emancipatory Repositioning in Egypt: Assault Police Case Study [Master's Thesis, the American University in Cairo]. AUC Knowledge Fountain.
Guirguis, Christine Saad MA. The Role of Online Discursive Action in Subjects' Emancipatory Repositioning in Egypt: Assault Police Case Study. 2023. American University in Cairo, Master's Thesis. AUC Knowledge Fountain.
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