Title

Menhom Wa Elayhom

Student Status

Undergraduate

Abstract

The project Menhom wa Elayhom aims to encourage children to leave their devices and grab a book instead. This book is different due to the fact that its characters and elements are based on children’s drawings. Several workshops have been conducted at a school and orphanages. The children were pushed to think outside the box through having them draw bizarre and surreal characters. The latter includes Dar El Yosr el Aytam, Littlest Lamb, Awlady and Own Heliopolis Language School. The children ranged from ages 5 to 12.Through taking their drawings, developing them and putting them in a storybook, their imagination and ideas are basically being brought to life. This gives them a chance to live in their fantasy world and it shows them how powerful their imagination can be. Story In the digital town of Farlander, where everything is electric and grey, Nouni stumbles upon a book while working in the field. She soon finds herself in a new world where she gets to go on adventures with her new friends. All this might be at risk when she discovers the sad news about the magical world she had come to love.

Department

Arts Department

First Advisor

Ahmad Saqfalhait

Second Advisor

Bahia Shehab

Third Advisor

Ghalia Elsrakbi

Committee Member 1

Bassem Yousri

Committee Member 2

Engy Aly

Committee Member 3

Mahamad Khalil

Extent

p.4

Institutional Review Board (IRB) Approval

Not necessary for this item

Comments

This project is part of “ Zoom in Keda- Fourth Graduating Class of Graphic Design Students-The American University in Cairo – Class 2018-2019” catalog. Several global cities have acquired an international rep¬utation as design education hubs by acknowledging the importance of education planning and early learning ex¬periences through providing a structured career path and aligning design skills with the economy’s various needs. Our 8 years old Graphic Design program at the Ameri¬can University in Cairo aims to follow the same strategy, mentoring students on how to channel their creativity and knowledge into reshaping their communities, leaving a positive imprint on their society. Four design segments have been commonly defined in the MENA region’s design sector; namely: Graphic Design, Fashion Design, Interior Design, and Industrial/Product Design. The title for the fourth design seniors show was “Zoom in Keda “. As with the previous 3 exhibitions, the title builds on the graphic design language in Egyptian vernacular cul¬ture. “Zoom in Keda” is a commonly used phrase in the de¬sign field, told when one wishes to examine the micro de¬tails of a design on screen. The exhibition was held at the AUC Sharjah Art Gallery on December 2nd, 2018, where bachelor projects completed by the fourth graduating class of Graphic Design students were displayed.

Rights

This record describes an artistic or creative work which was prepared as part of a course of study at the American University of Cairo. The creators retain all rights to the original artistic or creative works described herein.

Publication Date

Fall 12-2-2018

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