School
School of Global Affairs and Public Policy
Department
Journalism & Mass Communication Department
Degree Name
MA in Journalism & Mass Communication
Date of Award
5-1-1986
Online Submission Date
5-1-1986
First Advisor
Dr. Martin Ochs
Second Advisor
Prof James Napoli
Third Advisor
Prof Melissa Baumann
Document Type
Thesis
Extent
129 leaves
Library of Congress Subject Heading 1
Television advertising
Library of Congress Subject Heading 2
Television advertising.
Rights
The American University in Cairo grants authors of theses and dissertations a maximum embargo period of two years from the date of submission, upon request. After the embargo elapses, these documents are made available publicly. If you are the author of this thesis or dissertation, and would like to request an exceptional extension of the embargo period, please write to thesisadmin@aucegypt.edu
Recommended Citation
APA Citation
Ezzat, N.
(1986).The importance of research in the success of television advertising [Thesis, the American University in Cairo]. AUC Knowledge Fountain.
https://fount.aucegypt.edu/retro_etds/667
MLA Citation
Ezzat, Nevine Albert. The importance of research in the success of television advertising. 1986. American University in Cairo, Thesis. AUC Knowledge Fountain.
https://fount.aucegypt.edu/retro_etds/667
Creative Commons License
This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License
Call Number
Thesis 1986/685
Location
mgfth