Title

Egyptian decision makers' attitude towards international advertising

Author

Mona L Zaki

Department

Journalism & Mass Communication Department

Degree Name

MA in Journalism & Mass Communication

Date of Award

6-1-1991

Online Submission Date

January 1991

Document Type

Thesis

Extent

118, [4] leaves

Library of Congress Subject Heading 1

Advertising, Political.

Library of Congress Subject Heading 2

Decision-making.

Rights

The author retains all rights with regard to copyright. The author certifies that written permission from the owner(s) of third-party copyrighted matter included in the thesis, dissertation, paper, or record of study has been obtained. The author further certifies that IRB approval has been obtained for this thesis, or that IRB approval is not necessary for this thesis. Insofar as this thesis, dissertation, paper, or record of study is an educational record as defined in the Family Educational Rights and Privacy Act (FERPA) (20 USC 1232g), the author has granted consent to disclosure of it to anyone who requests a copy.

Call Number

Thesis 1991/928

Location

mgfth

Link to Full Text

Share

COinS